Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Sunday 27 July 2014

How to use PageSpeed Insights to make your site Mobile-Friendly?


It doesn't take a genius to figure out that going mobile is the new norm these days.A mobile friendly is no longer a luxury,but a necessity.If you are working on making a site mobile friendly and haven't heard of PageSpeed Insights then you know nothing....Google has put together (and now updated) a great tool-Page Speed Insights- to help developers and webmasters make their pages mobile-friendly,with recommendations on mobile usability.

It is the goal of any webmaster to optimize their website so as to minimize its loading time.A fast loading page goes a long way in improving your website's user experience.But suppose you manage a very fast~1 second load time for your website.If that comes for the cost of usability,then its really not an improvement.

For example a user might need to scroll or zoom out quite in a bit in order to read the content on your site.The time wasted between the page loading, and up until the moment the user can start interacting with your website counts as much as the initial loading time.Well,this is where the PageSpeed Insights come in.


The pagespeed insights tool provides valuable information regarding your website,and how you can optimize it for better effect.It's new user-experience rules can help you find and fix the usability issues found on your website.

1. View Port :

Without a meta-viewport tag,modern mobile browsers will assume your page is not mobile friendly,and will fall back to a desktop viewport and possibly apply font-boosting,interfering with your intended page layout.Configuring the viewport to width=device-width should be your first step in mobilizing your site.

2. Font Sizes :

Use legible font sizes : if your users have to zoom in just to be able read your article text on their smartphone screen,then your site isn't mobile-friendly.PageSpeed Insights checks that your site's text is large enough for most users to read comfortably.

3. Scale Objects :

Size tap targets appropriately: Nothing's more frustrating than trying to tap a button or link on phone or tablet touch screen,and accidentally hitting the wrong one because your finger pad is much bigger than a laptop's mouse cursor.Make sure that your mobile site's touchscreen tap targets are large enough to press easily.

 4. Avoid third-party plugins :

  Avoid plugins : Most smartphones don't support Flash or other browser plugins,so make sure that your mobile site doesn't rely on plugins.

You can read more about these rules in the Google Help Section or you can ask us anything about it in the comments section below.Also we cover more of these topics in detail so stay tuned with us........Happy blogging :)  

Also Check Out :

how-to-create-a-great-website-that-is-valuable-to-your-audience

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Friday 25 July 2014

Does your Domain Name have Importance in Ranking ? | SEO


It is generally the case that the more keyword-rich and exact-matching a domain is,the more valuable it is.Ordinarily,you could buy a domain at $10,but some domain sell for millions.That is obviously as far as their physical values go.But what about value in search ranking ?We know that the domain age plays a part in ranking,but is there any truth to the domain name itself contributing towards search engine performance ?

Some might argue that having a keyword-rich domain name make it more likelier to rank since it becomes more relevant to the topics thanks to the keyword(s).That is understandable,considering how optimizing page urls with keywords can help your SEO efforts.

But what about the big picture ? Does it help ranking if you have a popular keyword in the domain,regardless of content of the webpage ? Many people feel that once they've landed a killer domain,they've struck a gold mine,and that the content of their site has become less important than having the keyword in the domain.

So,watching for ,buying and using a domain name which corresponds to a phrase that gets high search volume should see you ranking higher on that phrase,you getting more clicks,increased traffic,revenue,etc.?


Wrong!

This might have been true a decade ago,when search engines had nothing but keywords to work on.Not today though.While optimizing Urls can help,ranking today is a result of so many signals other than keywords.Google itself claims that it make use of more than 200 signal to rank a website,and this use the heavy weights like the back-links profile,social interactions,and more.Do you think a factor as small as a single keyword in the domain name can be significant ?

Don't get me wrong though..

...Domain names do have their uses

The domain is a crucial factor when it comes to branding.Good domain names help the user-experience.They're easy to spell,pronounced and easy to remember.It doesn't however,necessarily have to be keyword-rich.What the heck is the "Google" ? the word is now present in most standard dictionaries,but 16 years ago,no one cared less about it.

To reach this point,however,there has to be something of value on the site.Something that makes people want to share the content of the site,recommend the site and revisit the site themselves.In other words,the CONTENT,coupled with relevancy and user-experience.It's perfectly acceptable to use words in domains in unique ways.

Bottom-line,the are no shortcuts to ranking.The domain 'technology.com' wouldn't give you any perks from outside or any higher ranking but the domain 'xyz.com' is easy to understand,pronounce,remembered and likely to rank high.

Please share this article in your social circles and stay tuned with us to know more about blogging.   

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Monday 21 July 2014

How to Increase Adsense CPC | CTR | RPM

Google Adsense is one of the most prominent PPC (Pay Per Click) network which pays the highest amount of money to its publishers for valid click that come from original visitors in genuine way.When new publishers join this network they sometimes get confused about their adsense account and different sections inside it.So i am here to help you understand the basics of Google Adsense.In this article i will tell you about Adsense CPC,CTR and RPM and how to increase them by making some changes in the strategies.So,let's begin.

What is Adsense CPC,CTR and RPM ?

 The CPC stands for Cost Per Click.

The CTR stands for Click through rate.

The RPM stands for Revenue Per thousand impressions.

Now when you know their simple meaning than you'll have to understand some facts about them.So lets proceed further.

The Adsense CPC is the price of click which visitors do on your website when they visit your website,if they are interested, they click on relevant ads and in return Google pays you some $$ which might be between 0.01 to $20 per click.

The CTR is the percentage of the visitors who click on the ads being on your website.

The RPM is the calculation of how much you earn from per 1000 impressions with Google Adsense.

How to increase Adsense CTR,CPC and RPM ?

You can increase your adsense CTR very easily by placing the ads on the right locations on your website,for example you can use Google Ads below post titles on single pages to boost your CTR,also you can add a big ad unit in the header and one in the footer to get more clicks on the ads.Also use different types of ads such as image and text ads,never use link ads because they do not get more clicks.Always use the sizes 300*250,768*90,468*60 and 300*600 because these sizes get more clicks and are recommended by Google itself.

For increasing CPC and RPM,you simply need to drive more visitors from USA,Canada and other developed countries.Advertisers pay more for visitors coming from these countries.So,choose a perfect topic for your website that boost your CPC and CTR.Here are some perfect topics.

>> Make Money Online
>> SEO 
>> Web Development 
>> Health Care 
>> Forex Trading 
>> Web Hosting Reviews 
>> Yoga 
>> Blogging 
>> Web designing 
>> Online Marketing.

Writing quality articles can also boost your CPC and RPM,include your main keywords in the articles and also write original articles which have many keywords so that Crawlers can easily crawl your site and you get many visitors,clicks,impressions and perfect earning.

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Sunday 20 July 2014

How to Find Online SEO Jobs & Make Money

As the use of internet is taking control on our daily routine,there is a large change in job market that can be seen all over the world.The need of a good SEO is quite similar to this scenario.Every business needs to stay on google and bing but not every one is professional in Search Engine Optimization.So there is very need of the professionals.

What could be the possible sources to find SEO jobs online ?

This question arouse to all of those who are just starting out their journey in the field of SEO and want to be noticed in the eyes of the companies to make money online.But what could be the possible ways to get SEO jobs ?.This question may irritate some of you fellows.Below are few sources that can be utilized (or used) to find SEO jobs online.

Online job Marketplaces :-

 The very first thing you can do to find a SEO job is to turn to online job marketplaces such as Fiverr,oDesk,Elance and Freelancer that are specifically created for online job hunting.
However all these websites are created for the same purpose that is to find work online but few of them differs in their core concept like you may find the working style of Fiverr a bit different from rest of the other sites.At Fiverr,you can make money online by completing gigs,even of SEO projects,but you may not find a reliable job here.

But rest of the websites complies with completely with your vision,finding Online SEO jobs,and can be used to get a long term job.

Elance,oDesk and Freelancers  are the most reliable ways to either find a job or hire staff  members for anyone.Create your account and start building your profile attractive and start your journey.

Start and Experimental websites and get the SEO jobs later :-

If you do not know who to approach for Online SEO jobs after getting sufficient knowledge of SEO,then you may start your own blog or website on any niche and rank it on major search engines (Google,Bing,Yahoo).In this way,you would be making your self credible in SEO market and eventually approached by any recruiter that are looking for someone for the SEARCH ENGINE OPTIMIZER for him/her firm.So start doing experiment and drop a line below in the comments to share your experience with us.

Stay tuned with us for more information.....Happy blogging :)   
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Friday 18 July 2014

How To Create A Great Website That Is Valuable To Your Audience

How to Create A Great Website That Is Valuable To Your Audience?

Are you looking to set up a new website or blog?,the Google Webmaster Academy can help you.Ever it is launched in 2012,it has helped thousands of webmasters to take their websites to the next level.Here's our version of how to create a great website.

Step 1 : Setting up a new website

Setting up a new website is the easiest part.But you have to get out of the comfort of the sub domain and spend a few money on buying a custom domain and hosting (unless you're blogger,in which case you just need to buy a domain).

But before that you need to decide that you want a blog or a website.If you want to get a blog so please choose blogger or wordpress,because these are the two most famous platforms for blogging.Now you have to choose a custom domain for your site.Visit godaddy for registering a new domain or hostgator for web hosting.

Step 2 : Identify A Target Audience 

Before you create your content,you should identify your site's audience.These are the people you want to visit your site.For example : the audience for our site COOL BLOGGER STUFF  includes bloggers,webmasters etc.Once you identify your audience you will create a content that is useful and relevant to them.Once you have plans for your website written down,show your friends and family to gather feedback.Ask them what they think about your site as a professional visitor.You can also conduct surveys and tests.Ask them what they think about your site.

Step 3 : Creating High Quality Content 

The key to creating a great website is to create a best quality content for your audience.If people found your site great and unique they may come back time to time or link your content to their own websites.This can help attract more people to your site over time.

As you being creating unique content,so make sure that your site is :-

-> Useful and Informative :If your website is for launching a restaurant,you can include the location,hours of operation,contact information,menu and a blog to share upcoming events.

-> More Valuable and Useful than other sites :If you write about how to train a dog,make sure that your articles provide more value or a different perspective than the numerous articles on the web.

-> A recognized authority on a subject :Think about how the users might identify the authority by using original research,citations,links or references.Things like a short author biography help to boost to article's trustworthiness and reputation.

-> High Quality Content :Your blog's content should be unique,specific and high quality.It should not be massed produced or very huge.Keep in mind that your content should be created primarily to get good user experience not to get well ranked in search engines.

-> Engaging :-Bring color and life to your site by adding images in your posts.Make sure that your visitors are not distracted by spelling mistakes and factual errors.Engage visitors by interacting with them through regular updates,comment boxes or social media plugins.

Step 4 : Site Structure

As a webmaster,you want your users to quickly and easily navigate your site to find the content they are looking for.You also want search engines t easily crawl your site and understand the content that you consider is important.Keep in your mind that mobile optimization is very important because with increasing smartphone usage,mobile is now as important as desktop.As a webmaster,you need to prepare a mobile version of your site.So get started with these tips.

Stay tuned with cool blogger stuff for more information....Happy blogging :)       
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Tuesday 15 July 2014

Google Adsense approval within 3 days | SEO


Before applying to Google adsense,make sure that you have followed these points.Everything counts including your blog's layout,content,number of posts,SEO metrics,back links etc.Every single of them have a importance in approving your account.So check the things given below carefully :-

Minimum Posts/Articles/Pages :-

If you are applying for adsense from a wordpress blog you should maintain a minimum of 40 articles.And if it is another website so you have to maintain minimum of 30 articles.

Google Analytics code :-

You need to install Google analytics code to your blog/website.To do this,just log in to your Google Analytics account and click admin where you can see + new account under accounts tag.Now search and get access to your Tracking id and analytics code.

Google Webmaster Verification Page :-

You need to have Google Webmaster account and you have to check your website's report,crawl reports,errors etc regularly.

Uploading Sitemap :-

You have need to upload your website's sitemap to bing,yahoo and other search engines.To get traffic and page views.Your sitemap will be .xml which is easy to crawl by the search engines.

Robot.txt :-

You have to create a robot.txt file in your site.No matter if a wordpress site or any other,you have to create it.This will tell the search engines that what to index and what to not.

Alexa Rank :-

A lot of people disagree with this statement.But you have to build a decent alexa rank of your site.Make sure that your rank is under 400k.Else the chances are low to be confirmed by adsense.

Additional Pages :-

You have to create a privacy policy,about,contact us page and terms of use page before applying to adsense.You need to mention that what your site is about and how helpful for people.

Decent Traffic :-

Now this is the most important of all.Your site have to be generate best huge organic traffic to be easily approved by adsense.Your site have to be 1000 unique visitors per day and 2k-3k page views to be easily approved and generate huge revenue.

Please drop a line of your experience in the comments.Stay tuned with Cool Blogger Stuff for more.
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Saturday 12 July 2014

Best 'Page Title' practices to boost traffic | SEO.

Understand why to concern more on Title

Your blog or webpage title is the most important description about your site,because title is the first thing the visitors look when they enter in your website.Your post title will act as a primary piece of information and a decision point for the visitors to decide that whether they click on your site or not.Giving appropriate titles (including keywords) will let the users to have a quick insight or page content.Users tries to go through a site that shows most related keywords relevant to their search query.At the end of this article I have given some tricks that are to utilized maximum keywords for better SEO.
So the title is the first impression for the bloggers as to enable him customize it in search results.Note that ; Google generates page titles and description automatically based on your site content as well as users search query (by taking some lines from your blog posts).But by giving short and detailed description about your site will make the search engines forcibly display your site details in the search results.Of course this has to be accompanied with snippets like search descriptions.
To get an idea of where actually the title tag appears,see the below picture and check the highlighted parts.
  For blogger posts,the heading that we give while writing a post (like the one shown as highlighted in the below picture) will by default  be taken as the title in search result.However,Google may sometimes show different titles based on users search query.

 


Features and best Practices

1.Avoid repetitions :

Use unique titles and avoid duplicates.Duplicating will confuse the crawlers as well as users and may result in visitor quitting your page.

2.Use Keywords :

Do a quick research of your posts content in order to include some major keywords in the title,so as to allow users find them in search results.The best thing is to check for popular search queries in Keyword tracker tool available online(you may Google it) and check what type of queries were asked in that search area.Identify the common terms included in all search terms (that appeared repeatedly in most of the queries)and do include that kind of keyword in your page title.

3.Don't over stuff :

Google particularly recommends not to over stuff titles with keywords,crawlers consider this as spam.Best practice is to use not more than two keywords.Even using commas(,) in title is considered as keyword stuffing by the crawlers.So avoid putting commas and over stuffing. 

4.Descriptive and Brief :

A title is always must be brief but descriptive and reasonably short allow the users quickly navigate to them.It even helps search engines to quickly show them in top search results.The more information you include,the better will be the search description,thus allowing the crawlers as well as users to quickly find your site.

5.Special Characters :

You may use pipes (|),but commas,underscores or any other punctuation are not appreciated.Placing pipes helps in shorting the title as well as improve the readability with good look.

6.Brand Name :

Google says that putting the brand name,helps the users identify the company and choose the page.Some users tend to visit just by seeing the company or brand even if they don't see related search queries or keywords.That's the power of branding.If you are a great and popular brand,then doing by this definitely.If you are a beginner like me and your brand is still in the process of popularizing,then better target for a legible title with proper usage of keywords and specially query terms.

Some Special and Effective terms to be included in the title

Title which begins with these special keywords are more attracted and more appreciable and attracts more visitors.Some are following :-

How to

Learn

What to

Best way

Importance of

Top reasons

Benefits of

Is/Are/Does

Which ?

Famous professional bloggers always use these keywords in their titles to get noticed.So always use them in your post's title to get noticed.Below I have given some keywords that not to include in your post's title.

If / but / then etc.

Special Characters like dots / commas.

Finally I hope this article help you so much.....So share this article in your social networks...

  

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Monday 7 July 2014

How to check your blog/website indexing status ?

If you are reading this,it means you have already submitted your sitemap to "Google Webmaster" and you want to check the status of your site indexing.Well don't get confused anymore;it is so simple and easy to check that whether your website or blog is submitted and indexed by the crawler of Google or not.

Open Google search page and type the following code

site : URL-of-your-website/blog-homepage

Say for example,if you have a blog with .blogspot.com domain then the code will look like 

site : yourblogname.blogspot.com 

By doing this you are requesting the Google search engine to display your website and all the pages/posts of your website that has been indexed by the Google crawlers.Then Google will display a list of your posts/pages.Note that you can see all the posts and pages that are shown below.
 The interesting thing is that you can see the individual page or post search description/meta tags;and also analyze how they appear when somebody search the web.Therefore,analyzing the search descriptions by going through the search results will help you to choose an appropriate search description/keywords.
If however,nothing shows up in the search results,like shown below in the search results then it means that your website is not indexed by Google yet.You need to recheck the status of your sitemap as well as custom robots submission to Google Webmasters.
 There is another way of checking your index status in webmaster.Login to your webmaster account and go to site dashboard > sitemap.There you can see the number of URL's submitted along with status of indexing shown below.But this does not give much information (like search descriptions,tags,number of pages as per search keywords).
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Saturday 21 June 2014

Where to submit your blog to boost your traffic







Getting indexed by search engines as well as getting huge traffic to your blog or website is not so much easier.It is a slow process and usually takes time,but anyway the web world is blessed with countless directories and sites which allows us to submit our blog and site automatically and they drive a huge traffic to your site.

Famous Search Engines :-

1. Google Webmaster.
2. MSN Live Search,Bing,Yahoo search engines.
3. Ping Sites :
-> Pingomatic
-> pingler
-> pingoat
-> Google Ping 
-> Pingfarm 
-> Pingates 

 Directories :-

Well, Web directories are not search engines and does not display web pages list based on typed keywords like Google and other search engines does.In web directories blogs/sites are categorized under separate heading list (like education,lifestyle etc).The important thing is the lists are not found by web crawlers but by human.So,directory is a great place to submit your blog/website.

Some Important Directories :-

1. Open Directory Project
2.Yahoo Directories
3. Blog Flux
4. Technorati
5. Blog hints
6. Blog Fusion
7. Blog Catalog.

Yahoo directory service is a good source of generating huge traffic and visitors but unfortunately this service is not free of cost.It cost $299 for registration and once your site is accepted you have to pay $299 recurring annual fee in subsequent years.

Some other sites that allows you to submit as well as share your posts :-
-> Reddit
-> Add your blog
-> Digg
-> Stumble upon
-> Mashable
-> AboutUs
-> Globe of Blogs

Finally the most famous and important of all "Fetch as Google Tool" .This tool is used to submit our individual post to Google Search Engine that i liked the most.

 Visit our website regularly to get update with the new posts...


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Friday 20 June 2014

How to increase traffic to your blog or website 15 best tips

1. You tube Videos :

These days people are clinging more to video tutorials than plain articles,because a video communicates 60% more easily than that discussed in written form.Audience are therefore browsing for helpful videos and webinars.So, in order to drive new audience to your blog,post some videos in you tube.


2. Guest Blogging:

Guest blogging is one of the important concern for SEO during late 2010's butlost in the recent years.Google' webmaster "MATT CUTT"  said that Google no longer considers guest blogging as a essential tool for Page ranks and SEO, due to the growth of spammer.But to be precise, it helps in growth of your blog's traffic.

3. Social Media Exploring :

Use Google Plus:

Google Plus is an emerging network and are gaining importance these days for driving traffic to blog.Share your content in Google Plus.

Use Facebook :

Make facebook pages about your content and share your content regularly.This will also increase your traffic.

SEO Strategies :

Ok,till now I have tell you about social media sharing.Now we look towards search engines,they are the main source where we get noted all the time ! so it is really important to care for them as they are long term helpers unlike social networks.

Use Analytics And Other Stat Tools :

It's  very important to understand the behavior of your audience.Analyzing and understanding your audience help you decide the following 
->what to write or post
-> when to post
-> where to post
-> whom are the target audience
-> Whether to elaborate any specific topics 
-> which topic is getting famous
-> what the audience need

Re share your old content with people :

Like i said above, you may re share your blog with social media like facebook,twitter etc

Submit blog to search engines :

Submit your blog to search engines,pinglers and directories. to get page views and traffic.

Social Book marking sites :

Use social bookmarking sites likes Reddit,Delicious etc and share your content their as well.

Maintain A clean layout for your blog :

Maintain a tidy layout for your blog and inspect for any errors.

Content :

Content is the king the web.Driving unique content to your visitors is very important for traffic increasment.

I hope this article helps you please comment below to share your experience with us.

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Thursday 19 June 2014

Search Engine Optimization | 12 SEO techniques.

SEO ?

Famously called as "Search Engine Optimization" is the process of enabling your website or blog in top search results of the search engines.Let me tell you that according to Google statics, those websites that appear in first 3 results of the seach engines enjoy 90-95 % clicks and page visits.So it is important to make our website in first 2 pages of search results. Also, page rank matters in page results.Those websites which have higher page ranks are said to be "Healthy Sites".

Easy Navigation And HTML User Sitemap :-

The common mistake that most of us do is that we do not have a proper navigation system in our webpage.Navigation in the sense,ease of access of posts and links.Remember XML sitemaps are only for search engine bots but HTML sitemaps are for user and bots both.

Interlinking :-

It is a very good practice to include some of your previous post inside your new article. I mean Interlinking. So, try interlinking your webpages and your posts.Links from other related webpages are also advantageous but better avoid including links of unrelated webpages.

Domain :-

The thing is I do not believe in domains.Many people say that if you have a .com , .net domain you will get higher preference.They might be correct but if you have a unique content then the domain have nothing to do with your page ranks.


Content :-

Content happened to be the most important concern as well as users.This giant web world is meant to deliver just  a unique content.So, it is important to have a unique content. Google also reduces the page ranks of those websites who copy the content from other webs.

Keywords :-

Having sufficient and related key words in your posts is one required factor for SEO. Whenever users type a search query in search bars the crawlers will search for the related search query.So, use keywords like "how to..." or "my.."

URL Structure :-

 Keep your URL descriptive and avoid useless extensions.

Analytics And Webmaster :-

Well, using analytics and webmaster free tools are a great way of understanding your audience behavior as well as SEO tactics.The more to understand your blog's stat,the more you understand your blog's requirements.

No Broken Links :-

Broken links are an indication of the site's illness.Inspect and reach every page of your blog for any such links or if found,correct it.Broken links annoy users and SEO bots.A blog having broken links will not be crawled properly.

Title,Heading and Search Descriptions :-

Title is the first impression of your page and impresses both the users and the bots.A title should be related to the page's content ; with keywords in it.Also frame a good but brief description about your page,that might attract the visitors once they read it.

Submitting URLs to Social Media :-

Your site should firstly be visible to search engines and then only to users.Make Facebook pages and social things about your site and share your site's posts on them.

Optimize your website/blog caring for :-

1) XML sitemaps,labels/tags,meta tags and robot txt.  
2) Design - blog layout with minimum graphics and mobile capability.
3) Redirects and Errors-care for any previous redirects or posts that has been deleted but the links of which are still in your website.
4)Images And Videos - Optimize use of images is preferred,pictures appears in image results and can have greater visibility.
5)Boost Organic Traffic.
6)Back links and Page Ranks. 
7)Group Disscussions, comments and forum.

I hope this article will be helpful to you. please share your experience in the comments...
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